Alt Chat Wednesday: The Art of Promotion


By: Eden Hensley; Photos by: Brooke Dennis and Justin Hackworth for Alt Summit

Creating work isn't always the hard part. Promoting the work we do and the work we do with others often is the hard part.

Jessie of Style and Pepper advises, "If you can't give a resounding Hells Yes!, say no to the project." Why? Artful self-promotion. Promotion that doesn't leave you sounding (or feeling) like a used car salesperson starts with you being excited and passionate about what you're doing." (Want to hear more of her interview with Monica Lee of Smart Creative Women? Click here. Also, if you're interested in her workflow or how she promotes her work, listen to her interview with Meg Biram.)

What do you do if you have a project you've given a resounding Hells Yes! to, but are still unsure about promoting to your community?

The answer is simple. Work with fellow creatives and social media influencers. Join the Alt community on Twitter Wednesday morning (tomorrow) July 8th at 9 AM PST/12 PM EST for an hour-long chat about the art of self-promotion and generating excitement for your collaborations. We will be talking about why promotion is important, how you can develop an authentic promotion style, and more.

New to Twitter chats? You can find all the details on how to participate in a live Twitter chat here.


How to Get Started Promoting Yourself


Eden Hensley

Marketing creative, community engagement specialist, technophile, photographer, food and wine enthusiast, and the founder and editor-in-chief of The Road to The Good Life, a lifestyle blog about appreciating and enhancing your life by being grateful for the "haves" instead of lingering on the "wants." There you will find personal stories about my life and family weaved in with real-life, achievable entertaining tips, recipes for hearty home cooked meals, and DIY projects for capturing and sharing memories. I believe the best place to swap stories is over a shared meal, preferably a Thai-meal served family style, and teach an online introduction class to Thai Flavors and host the Family Dinners at The Station supper club in San Francisco.