Sara Domville is the President of F+W, a content and ecommerce company. She is a media executive with a proven track record leading a multi-media content company connecting passionate, likeminded groups of enthusiasts to share an ongoing exchange of information, ideas, and inspiration. F+W serves seventeen vertical communities including fine art, craft, woodworking, writing, genealogy, antiques and collectibles, design, outdoors, and Digital Book World. The company has successfully transitioned from a print to a highly diversified media business offering a wide range of products and services to exceed consumer’s expectations. F+W Media’s core strengths are ‘Community, Content, Commerce and Curation’.
F+W continue to change and adapt its innovative, entrepreneurial culture to take advantage of growth opportunities organically and through acquisitions of new businesses and communities to its portfolio. The company has acquired numerous companies in recent years including Interweave, New Track Media which includes powerful brands such as Interweave Knits, Fons and Porter, McCalls, Quiltmaker, Sew News, Sky and Telescope and Keepsake Quilting. Partnerships are also very important to F+W who are working on a wide variety of deals including BurdaStyle and most recently with Handmade Charlotte & To the Market.